Situation/Problem:

This prominent leisure destination in Abu Dhabi has been our client for almost five years.  We have supported them through simple campaign management all the way through to project strategy and destination strategy.  We have been delighted to be their go-to-agency for intelligent marketing solutions that are agile to fit with their team as it’s grown and restructured to multiple entities. 

 

Approach:

Each project or task that we have undertaken with the destination has required at least one consultant with specialist destination marketing knowledge (campaigns, marketing and strategy) with at least 10 years of experience.  Our approach is always to define the problem, present our recommended pathway for resolution, project manage through to completion.  

 

Results:

The results speak for themselves, here’s what our client had to say:

“Acorn has worked seamlessly with our team, partners and stakeholders to understand our needs and assess market conditions in order to create unique marketing solutions and reports.  They have demonstrated industry knowledge, initiative and experience which is invaluable to the agility of our destination marketing department. “

 

Services:

  • External market analysis
  • Customer behaviour and trends
  • Inbound market research
  • Marketing planning for 14 inbound markets
  • Stakeholder management
  • Project management
  • Destination marketing strategy
  • Campaign management
  • Brand project management
  • Marketing management