ADIBF 30th Edition
CompanyADIBF 30TH EDITION ServicesMarketing and Communications OfficeABU DHABI SectorsGovernment Celebrating its 30th year, for 2021 the Abu Dhabi International Book Fair launched a hybrid format in which publishers, authors, book lovers and customers could attend either virtually or in person. The objective was to maximise on-ground and virtual attendance at this international event, while driving […]
AABF 12th Edition
Company AABF 12TH EDITION Office Abu Dhabi Services Marketing and Communications Sectors Government Situation Celebrating its 12th year, the 2021 Al Ain Book Fair launched in a hybrid format in which publishers, authors, book lovers and customers could attend either virtually or in person. The Al Ain Book Fair, organised by the Abu Dhabi Arabic Language Centre (ALC) at the Department […]
Advanced Trade & Logistics Platform (ATLP)
CompanyADVANCED TRADE & LOGISTICS PLATFORM OfficeDubai ServicesMarketing and Communications SectorsGovernment Situation The Abu Dhabi Department of Economic Development mandated the development and operation of the Advanced Trade & Logistics Platform (ATLP), the official single window for trade and logistics in Abu Dhabi. The platform was developed and operated by Maqta Gateway, a subsidiary of Abu Dhabi Ports, […]
World Future Energy Summit
Injazat
CompanyINJAZAT OfficeDubai ServicesMarketing and Communications SectorsGovernment Situation Injazat is an industry recognised market leader in digital transformation, cloud and cyber security. With the Covid-19 pandemic making digital transformation even more pressing, Injazat wanted to educate its target market and the general public about its core messages and offerings. Acorn Strategy were contracted to deliver targeted […]
Omnix International
CompanyOMNIX INTERNATIONAL ServicesMarketing and Communications OfficeDubai SectorsGovernment Situation Omnix International is a long-standing pioneer of digital transformation solutions in the region, developing native platforms and integrating systems from different vendors to empower enterprises with turnkey solutions. Having been temporarily eclipsed by the exponential growth of the digital transformation industry in the UAE, the company needed […]
First Abu Dhabi Bank
Company FIRST ABU DHABI BANK Office Abu Dhabi Services Marketing and Communications Sectors Government Situation When the two prominent Abu Dhabi Banks merged to form one of the largest banks in the northern hemisphere, they required a rebrand that repositioned them. The newly merged entity needed to represent the successful history of the entities and embody the […]
Elite Global Fresh
Dubai South
United Arab Emirates University (UAEU)
CompanyUAEUCOLLEGE OF BUSINESS & ECONOMICS OfficeDubai ServicesMarketing and Communications SectorsGovernment Situation UAEU’s College Of Business and Economics (CBE) has been offering business programs since 1977 but in recent years saw a steady decrease in enrolments across all its programs and academic departments. Acorn Strategy was appointed to identify market insights to help CBE create a […]